Current vacancy

Product Marketing Lead/Senior Product Marketing Manager

We build products for teams managing high-volume outbound communication — covering both message delivery and post-click performance. Our platform includes routing, domain management, fallback logic, and real-time visibility into traffic quality — ensuring messages are delivered and traffic converts. We are looking for a Product Marketing Lead to build the product marketing function from scratch and own the intersection between product, market, and sales.

Conditions
Full time
Location
Office, Limassol
Date

Responsibilities

  • Define target segments and ICP; identify and prioritize highest-impact opportunities
  • Develop positioning, value proposition, and core messaging for key products
  • Package and structure product offerings (e.g., Massiva, Cut0, bundles) into clear use cases
  • Own go-to-market strategy for key segments and product launches
  • Create and maintain sales enablement materials; support active deals
  • Analyze funnel performance and continuously optimize conversion
  • Validate market assumptions through customer interviews and outreach
  • Define and drive content strategy to support pipeline growth (case studies, insights, research)

Requirements

  • 3+ years of experience in B2B environments (SaaS / infrastructure / martech / fintech / iGaming)
  • Strong product marketing fundamentals: ICP, positioning, messaging, GTM
  • Understanding of complex and/or enterprise sales cycles
  • Experience with market research and customer interviews (qualitative insights)
  • Strong analytical skills: ability to work with funnel and customer data and translate insights into actions
  • Ability to turn product capabilities into clear, compelling, and sellable narratives
  • Fluent English (written and spoken)

Nice to have

  • Experience in iGaming, affiliate marketing, or other high-risk industries

We offer

  • Official employment and support for a work visa
  • Opportunities for professional growth
  • Friendly work environment
  • Flexible start to the workday

Apply for the job

Send us your CV and we will contact you as soon as possible.