Project in focus

A structured identity for a growing service studio

Digital Line entered the B2B service market with ambitious goals and a need for a digital presence that matched their pace. The team launched a new brand and platform that communicates services clearly and builds trust across international markets.

We design interfaces, visuals, and flows that help products convert, retain, and scale

Goals

Creating a complete digital identity for a growing B2B
service

Digital Line needed a full digital identity, not just a website. The goal was to establish credibility, showcase services to a broad audience, and support business development through a clean, structured, and user-friendly experience.

Turning complexity into clarity

  • Defined brand identity: logo, color system, tone of voice.
  • Created a modular site structure aligned with client behavior.
  • Focused the UX on key user flows: exploring services, applying for jobs, and getting in touch.
  • Designed responsive layouts for desktop and mobile.
  • Delivered a CMS with team training for independent content management.

Designing the brand’s identity

Visual identity

The brand reflects Digital Line’s confident and adaptable tone. The team uses a custom logo, defined typography, and a visual system built for consistency across all channels.

Designing the brand’s identity

Interface and structure

The site uses the same visual logic — light tones, quiet layouts, and intuitive navigation. Every element supports a focused, efficient experience: easy to use, consistent across devices, and centered on what matters.

Website

A full-scale platform
built from scratch

The site explains how HeySMS works, outlines key features, and guides users to start. Clear navigation helps users compare pricing, request access, and find support. All legal, technical, and product info stays easy to locate and read.

digline.am

7 page, logo, brandbook

14 days of development from 0

Own CMS system

Success, by design

A working tool for growth

In the six months following its launch, Digital Line reported a 20–30% increase in client inquiries and stronger engagement from both partners and applicants. The new platform plays an active role in business development and recruitment.

Designing the brand’s identity

Talk to us

Reach out for a free consultation